Media Releases

The purpose of media release is to promote something significant and specific, and to do so clearly. Typically, a media release has a standard news style, serving three marketing and promotional purposes:

  • To notify the media about an event in hopes that the story is picked up by a news desk.
  • To share something about your business, hoping a journalist will see a story in your media release and write a news article about it.
  • To promote your business' appearance on the internet via blogs, websites, and social networks.

EXAMPLES OF MEDIA RELEASES

Cairns Museum | Safe In The Water

Cairns Museum | Toad VS Beetle

Daintree Discovery Centre | 30 Years

 

TPDD | Sustainable Destination

Historic Village Herberton | Pioneer Weekend

Historic Village Herberton | Two Old Machines


 

Undara Experience | Homesteads

Undara Experience | Stone Unveiling

Port Douglas Carnivale | Carnivale Wrap

 


 

Tourism Atherton Tablelands | Themed Trails

TPDD | GBR Drive Signage

 

 

 

Ready to work with us?